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Article: Watch our first TV Commercial!

AnnouncementWritten by Amanda Mathis

Watch our first TV Commercial!

Highlighting the Mattress advance's spine-aligning benefits made for every body type.

The innovative mattress brand from Japan, Airweave, has launched its first TV commercial for their best-selling airweave Mattress Advanced.  The commercial focuses on the personalization benefits of the unique, modular, and firm mattress. 

The following airweave Mattress Advanced benefits are highlighted in the video: 

  1. Proprietary airfiber® material is firm and supportive
  2. Modular mattress design (3 core blocks, 1 pillow top layer) provides personalization for every body type
  3. Dual Mode airfiber® technology is featured in the 2-sided core block, allowing users to choose the ‘regular’ or ‘firm’ side by simply flipping over
  4. Improve sleep with a mattress that provides proper spine alignment

Shop the airweave Mattress Advanced

The TV commercial is one of a series of six brand videos created with Brooklyn-based video production company Melty Cone, and can all be viewed on Airweave’s Youtube channel. 

Airweave is no stranger to seeing success with television commercials in Japan where celebrities and top athletes like Mao Asada and Kei Nishikori endorse the brand’s best-selling sleep products. With a hold of media attention and a retail footprint of over 100 stores in Japan, Airweave aims to bring their innovative sleep products to a larger audience in the U.S. with this commercial launch. 

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